10.32 Press Release: Preparing News for Your Local Newspaper (Obj. 7) You have been interviewed…

  10.32 Press Release: Preparing News for Your Local Newspaper (Obj. 7)

You have been interviewed for a terrific job in corporate commu- nications at an exciting organization. To test your writing skills, the organization asks you to rewrite one of its press releases for possible submission to your local newspaper. This means revising the informa- tion you find into a new press release that your local newspaper would be interested in publishing.

Your Task. Select an organization and study its press releases. For example, search the Web for FBI press release, Ben & Jerry’s press release, Mars candy press release, World Honda news release, Screen

Actors Guild press release, or an organization of your choice. Study its current press releases. Select one event or product that you think would interest your local newspaper. Although you can use the information from current press releases, don’t copy the exact word- ing because the interviewer wants to see how you would present that information. Use the organization’s format and submit the press release to your instructor with a cover note identifying the news-    paper or other publication where you would like to see your press release published.