A company like Ford manufactures a number of products (cars, SUV’s) and models. Very often every product is headed by its own Product Manager….

A company like Ford manufactures a number of products (cars, SUV’s) and models. Very often every product is headed by its own Product Manager. However all vehicles are sold through dealerships. In this situation discuss and explain the selling organization that you suggest for Ford. Also explain the different levels in the sales organization and the roles played by personnel at each level (give an idea of the job description at each level).

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