Can someone write a short response to the following?

Attached is a link that shows that MGM, in 1939, conducted focus groups near its launch of the famous Wizard of Oz.

Please the watch the clip and suggest:
1) Which of the responses seem to be the important ones for the movie house?
2) When 5 different people make unrelated comments about a movie, how would you know which one to give more importance to?

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