internal memorandum to the Vice President of Marketing,


  For Part II of this project, you will draft a one to two page internal memorandum to the Vice President of Marketing, Stella Delgado that does the following:

(If you are not familiar with how to write a memo, consult your book or this wiki:

· Identifies and addresses key concerns or problems with the current site?

· Recommends and outlines specific changes to the website?

· Provides a discussion as to how the recommended changes will improve the effectiveness of the website and why?

Some things to keep in mind when drafting your memorandum:

· Stella Delgado is to whom you will write the memo, while your classmates and instructor are your secondary audience.

· Your memorandum should include all the essential elements and conventions of a memo including: identifying information, purpose statement, relevant headings, summaries, background information, highlighted action items, effective organization, and tone.

· Your memorandum must look professional and be free of grammatical and typographical errors. It should follow general formatting standards for memorandums.

· You may utilize information from Part I of your site analysis for your memorandum.

Website I choose:

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