It’s clear that, in the end, they wanted to ensure that they had “discovered something that distinguishes the successful companies from other companies” rather than identifying attributes that all the

It’s clear that, in the end, they wanted to ensure that they had “discovered something that distinguishes the successful companies from other companies” rather than identifying attributes that all the successful companies studied share (e.g., an emphasis on customer focus, or quality improvement, or empowerment) (p. 14)