International Marketing, assignment help
EACH PART 300-350 words (not include Reference). All sources must cite APA format.
Part 1: What is standardization-adaptation debate in international marketing? Using your project as example explain how you would you standardize/adapt your international marketing strategy. ( My project is create strategy to develop Uber in Chile, country never has Uber before).
Part 2: There are 11 videos you have been asked to watch in the syllabus. Explain how these videos can be useful to a manager in designing an international marketing strategy. Make specific arguments using the contents of the videos. Demonstrate your knowledge and understanding of the subject area.
http://www.viddler.com/embed/e4143720/?f=1&autopla…
http://www.viddler.com/embed/23ba1996/?f=1&autopla…
http://www.viddler.com/embed/e7ca0f9d/?f=1&autopla…
http://www.viddler.com/embed/4582521b/?f=1&autopla…
http://www.viddler.com/embed/dd724ed6/?f=1&autopla…
http://www.viddler.com/embed/7c33265d/?f=1&autopla…
http://www.viddler.com/embed/6cf0291f/?f=1&autopla…
http://www.viddler.com/embed/b713cb/?f=1&autoplay=…
http://www.viddler.com/embed/52dc69f/?f=1&autoplay…
